Apple and Microsoft hardware have both raised prices, with demand for AI chips driving up storage costs, potentially kicking off a wave of consumer electronics price hikes.
2026.06.26 07:37:30
Apple and Microsoft have successively announced price hikes for their hardware products, which the market interprets as an early signal that surging demand for AI computing power is driving up storage chip costs and eventually passing those costs to consumers. For Apple, the starting price of the MacBook Neo has been raised from $599 to $699, the MacBook Air to $1,299, and the MacBook Pro to $1,999. The iPad Pro’s price has jumped sharply from $999 to $1,199, while the iPad Air is adjusted to $749. For Microsoft, just hours after Apple’s announcement, the tech giant followed suit, raising prices for its Xbox gaming console line citing rising storage chip costs: the 512GB Xbox Series S is up $100 to $499; the 1TB Xbox Series S and 1TB Xbox Series X each increased by $150, adjusted to $599 and $799 respectively; the Xbox Series X Digital Edition also rose to $749. Analysts point out that the root cause of this round of price hikes is that massive capital spending on AI continues to boost demand for storage chips such as HBM and NAND, leading to tighter supply and higher costs for chips needed in consumer electronics. The two tech giants’ successive hardware price hikes in a short span are viewed by the market as the start of an "AI-driven consumer electronics price surge", and whether other hardware makers will follow suit is under close watch.
Vitalik: Ethereum nodes can now sync in half a day, and the Glamsterdam upgrade will further improve this.
5 minutes ago
The spot trading volume of tokenized stocks on Base chain reached $1.3 billion over the past 30 days, surging 153.8% month-over-month.
5 minutes ago
Cosmos Hub Recovers 1.227 Million ATOM from Neutron Attack, Funds Temporarily Held in 4/6 Multi-Signature Address
5 minutes ago
Hunter Biden questions claim of cashing out tens of millions of dollars: Laptop Team wallet has never sold its tokens
5 minutes ago
US CFTC sues Cash FX Group and its executives, alleging involvement in a $950 million foreign exchange Ponzi scheme.
5 minutes ago
Iran says it will not compromise on the nuclear issue, and the reopening of the Strait of Hormuz still depends on the US meeting its conditions.
5 minutes ago
Hot feeds
A trader profits $448K by monitoring #Binance's new listings!
2024.12.13 17:37:29
Last week, funds have flowed into #Bitcoin, #Ethereum, and #Hyperliquid.
2024.12.16 14:48:36
A $PEPE whale that had been dormant for 600 days transferred all 2.1T $PEPE($52M) to a new address.
2024.12.14 10:35:27
When Elon Musk tweeted about Moltbook, the meme coin MOLT experienced a short-term 30% price surge, hitting a new all-time high of $114 million.
2026.01.31 18:37:29
A smart #AI coin trader made $17.6M on $GOAT, $ai16z, $Fartcoin,$arc.
2025.01.05 16:05:18
A sniper earned 2,277 $ETH ($8.3M) trading $SHIRO within 18 hours!
2024.12.03 23:09:08
MoreHot Articles

How did I turn $1,000 into $30,000 with smart money?
2024.12.09

10 promising AI Agent cryptos
2024.12.05

The 30-Year-Old Entrepreneur Behind Virtual, a Multi-Million Dollar AI Agent Society
2025.01.22

10 smart traders specializing in MEMEcoin trading on Solana
2024.12.09

A trader lost $73.9K trading memecoins in just 3 minutes — a lesson for us all!
2024.12.13

What is $SPORE? Let us take you through the on-chain records to show you how it works.
2024.12.25

